General platform overview

The display.io platform provides publishers with the tools to serve more valuable advertising including:

• Ad serving via display.io custom formats and standard ad formats
• Traffic monetization via display.io demand
• Traffic monetization via publisher’s direct 3rd party demand sources (Unified Auctions)
• 3rd party demand management  (set up for Direct sold/ DSPs/ Exchanges/ Advertisers)
• Floor rate management
• Proprietary Yield Optimization 
• Full reporting transparency (Gross and Net CPM )
• Ad Quality Center (coming soon)